EasyGold Journal
Selling Gold on the Gold Coast? Here's Why EasyGold Makes Sense

If you live anywhere from Coolangatta to Coomera, you've probably noticed there's no shortage of "We Buy Gold" signs in shopping centres, market stalls, and pop-up kiosks. Some are fine. Some aren't. Most won't tell you up-front what they're going to pay you, or how they're working it out.
We started EasyGold because we thought Gold Coast locals deserved a clearer, calmer way to turn old gold into cash. Here's an honest look at where we fit — and where we don't.
We're local. Genuinely.
Our head office is in Bundall, and our walk-in kiosk is at Southport Park Shopping Centre, opposite Coles. You can drive to either of them. You can meet the people running the business. You can watch your gold being weighed and tested in front of you.
That matters because the precious-metals industry has a lot of operators who are essentially mailing addresses with no physical presence. If something goes wrong — a parcel goes missing, an offer feels off, you change your mind — you want to know there's a real shop you can walk into.
You can do it your way
We deliberately built two separate ways to sell with us, because Gold Coast locals are split roughly down the middle:
- Online — order a free, insured Gold Kit, post your items in our prepaid satchel, and receive an offer within 48 hours. Best if you're busy, live further north or south of Southport, or just prefer not to make a special trip.
- In person — drop by our Southport Park kiosk during shopping centre hours and get a valuation while you wait. Best if you'd like to meet us, ask questions face-to-face, or you're already in the area for groceries.
Either way, the pricing methodology is identical and the offer process is the same. You're never penalised for choosing one over the other.
Transparent pricing, written down
Every offer we make includes:
- The weight of each item, to one decimal place
- The karat / purity we tested it at (using XRF, not guesswork)
- The AUD spot price per gram we used that day
- The percentage of spot we're paying you
If a buyer can't or won't show you those four numbers, they're hoping you don't ask. We put them on every offer document by default — online and in person.
A licence that means something
We hold a Queensland Second-hand Dealer & Pawnbroker Licence (#4938375) and trade under ABN 43 213 317 654. That's not just paperwork — it means we're bound by strict rules about identity verification, record-keeping, customer communication and complaints handling.
Unlicensed buyers, market-stall pop-ups, and "cash for gold" outfits in temporary locations are not bound by the same rules. If something goes wrong with one of them, your options for recourse are limited.
A 48-hour decision window
We don't pressure you to decide on the spot, ever. Once we make you an offer, you have 48 hours to accept, ask questions, or decline. If you decline, your gold is returned in the same insured packaging at no cost.
This isn't a marketing gimmick — it's how we'd want to be treated. Selling gold is often emotional (a parent's ring, a grandmother's chain), and good decisions rarely happen in 30 seconds at a counter.
We're not always the right choice
To be fair: there are situations where we're probably not the best fit.
- If your piece has significant collector or antique value beyond its gold content (e.g. a signed Art Deco brooch by a known maker), an auction house specialist will likely beat our offer.
- If you have a single high-value gem (like a 2 ct+ diamond), a gemological appraiser plus a private buyer or auction will usually do better than we will.
- If you're trying to sell today, in the next 30 minutes, our online kit isn't quick enough — visit our Southport Park kiosk instead, or call us on 0488 842 430 to check.
For everything else — broken jewellery, unworn chains, inherited rings, scrap gold, sovereigns, modern bullion, sterling silver — we're a solid choice precisely because we're transparent, licensed, locally accountable, and not in a rush.
Ready to give us a try?
Either way works:
- Order a free Gold Kit online and we'll post you everything you need
- Or visit our Southport Park kiosk (opposite Coles) any day during shopping centre hours
Whichever you choose, you'll get the same pricing, the same paperwork, and the same no-pressure 48-hour decision window. We'd love to meet you.